Given that we experience almost yearly price hikes for subscription services like Netflix, because they’re beholden to shareholders and “numbers must always go up,” I was quite surprised today to learn that Microsoft was reducing the price of Xbox Gamepass.

And not a single sacrifice had to be made.

Gamepass had definitely been pushing past the boundary of what former cost-to-value ratio it held… in fact prior to the last price hike/the end of annual subs, I purchased as much time as allowed and was seriously considering just nixing the service when it ran out.

I still may, but a lower monthly price than before at least puts it back into consideration territory, I think. We’ll see how much I utilize GamePass over the next year or so.